Specialists in Land Rover Parts & Accessories Since 1970 Range RoverRange Rover SportDiscoveryLR3LR4EvoqueFreelanderLR2DefenderSeries

Shop by Parts Shop by Vehicle
Over 11,000 parts in stock! Fast Delivery Best Price Guarantee Quality & Service About Us
Atlantic British Ships Fast!

Over 11,000 Parts In Stock!

From floor mats to filters to complete engines, we carry the widest range of parts and accessories for your Land Rover you will find anywhere!

...And the important word here is stock. We simply don't list part #'s that we can buy - we stock them. We operate over 50,000 square feet of warehouse space at two warehouse locations on both the East and West coast.

More info
parts delivery companies

Fast Delivery

We ship same-day on orders placed before 12:00pm eastern time, Monday - Friday (excluding holidays) from both our East and West Coast Warehouses.

We ensure timely processing of your order, quick delivery times and very competitive shipping rates from UPS, FedEx and the US Postal Service

More info
Best Price Guarantee

Our Guarantee On Low Prices!

Atlantic British strives to bring you the BEST QUALITY parts at the BEST PRICE!

Show us a better retail price on the same brand part/item and style advertised on any other website or catalog and...

We'll match it!

Plus, we'll even take an additional 5% Off the matched price

More info
Store Policies

Quality & Service

Since 1970, we've helped more Land Rover owners enhance, modify or repair their vehicle than any other independent parts specialist. Quality products, superior service and a wealth of happy customers are the keys to our success. Getting you what you need, efficiently and effectively - it's what we do.

We appreciate your business - buy with confidence!

JLR Touts Emissions Research Program

Back to Main Page
Posted On: Sep 18, 2015 By: Dave Bobeck Category: Land Rover News

At this year’s CENEX Low Carbon Vehicle event, Jaguar Land Rover (JLR) is unveiling some newly developed powertrain technology concept vehicles.

At the core of these research concepts, nicknamed Concept e, is a new, modular electric drive module (eDM). The module, developed completely by Jaguar Land Rover, is capable of producing twice the power and torque of any electric motor-generator in production today. They can be inserted between any engine and transmission to create different types of hybrid electric vehicles with different types of power generation and distribution arrangements.

JLR Concept E

The Concept_e technologies are the result of a program, led by Jaguar Land Rover and launched in 2013, to research next-generation hybrid and battery-electric powertrain technologies.

The project receives funding from Innovate UK, a UK Gov’t run agency that fosters science and technology innovations that will grow the UK economy.

Dr. Wolfgang Epple, Director of Research and Technology at JLR, said: "This is a long-term Jaguar Land Rover research project exploring all aspects of future hybrid and battery electric vehicle technology. The three Concept_e vehicles will allow us to test and develop exciting new potential technologies that could form part of our low and zero emissions vision beyond 2020.

According to the Land Rover press release, the three Concept_e research demonstrators include:

  • Concept_e MH. The Mild Hybrid is based on a Range Rover Evoque donor vehicle and features a prototype diesel engine (90 PS) and a 48V electrical system. It incorporates a 15 kW crank integrated motor with disconnect clutch within a hybrid module sandwiched between the engine and 9 speed transmission. The motor-generator is powered by an advanced 48-volt electrical system and 48-volt lithium ion battery pack.
  • Concept_e PHEV. The Plug-In Hybrid employs a similar architecture to the MHEV but with a prototype petrol engine (300 PS) and 8 speed transmission longitudinally mounted within a Range Rover Sport donor vehicle. The electric motor is capable of up to 150 kW and also takes up the function of the starter motor. The motor draws electrical energy from a 320-volt lithium ion battery packaged in the boot. The hybrid powerplant drives through the conventional automatic gearbox normally fitted to the Range Rover Sport and the full time four-wheel drive system is retained.
  • Concept_e BEV is a bespoke research demonstrator based on Jaguar Land Rover's aluminium vehicle architecture. The underbody has been modified to mount the 70 kWh HV lithium ion traction battery and electric axle drive (EAD) units. The front drive unit features a single speed transmission coupled with an 85 kW electric motor. The rear drive unit features a twin speed transmission coupled with a 145 kW electric motor.

Dr. Epple added: "Environmental Innovation is at the heart of our business...Technologies like these have already helped us reduce our fleet CO2 average by 25 per cent in recent years. Whether it's optimizing the internal combustion engine, advanced hybrid and battery-electric propulsion systems, the introduction of new, lightweight materials or the improvement of energy conservation through more efficient heating and ventilation technologies, we are leaving no stone unturned to ensure Jaguar and Land Rover vehicles emit significantly less emissions in the future."

Head back to main blog page, or visit RoverParts.com for more info on Land Rover vehicles and to shop for the right parts for your Land Rover.

SIGN UP for Exclusive Offers & Latest Deals

    Atlantic British Ltd.
  • M-Th 8am-7pm (Fri 6pm) Eastern
  • East Coast - Map
  • 6 Enterprise Avenue
  • Clifton Park, NY 12065 - USA
Atlantic British on Facebook Atlantic British on Google+ Atlantic British on YouTube Atlantic British on YouTube

    British Pacific
  • M-F 8:30am-5:30pm Pacific
  • West Coast - Map
  • 8543 Lankershim Blvd
  • Sun Valley, CA 91352 - USA

Please wait while we calculate your shipping cost.....

Parts Question?
Quick Help Options X
Email Your Parts Questions View Store Policies View Shipping Information Tap to Call: 800.533.2210
Sign-Up Now And Enjoy
10% OFF

*Only For New Subscribers & Web Orders

No Thanks
Thank You For Subscribing!Check your inbox for 10% off your first order.
You are already subscribed!This offer is only available to new subscribers.