Specialists in Land Rover Parts & Accessories Since 1970 Range RoverRange Rover SportDiscoveryLR3LR4EvoqueFreelanderLR2DefenderSeries

Shop by Parts Shop by Vehicle
Over 11,000 parts in stock! Fast Delivery Best Price Guarantee Quality & Service About Us
Atlantic British Ships Fast!

Over 11,000 Parts In Stock!

From floor mats to filters to complete engines, we carry the widest range of parts and accessories for your Land Rover you will find anywhere!

...And the important word here is stock. We simply don't list part #'s that we can buy - we stock them. We operate over 50,000 square feet of warehouse space at two warehouse locations on both the East and West coast.

More info
parts delivery companies

Fast Delivery

We ship same-day on orders placed before 12:00pm eastern time, Monday - Friday (excluding holidays) from both our East and West Coast Warehouses.

We ensure timely processing of your order, quick delivery times and very competitive shipping rates from UPS, FedEx and the US Postal Service

More info
Best Price Guarantee

Our Guarantee On Low Prices!

Atlantic British strives to bring you the BEST QUALITY parts at the BEST PRICE!

Show us a better retail price on the same brand part/item and style advertised on any other website or catalog and...

We'll match it!

Plus, we'll even take an additional 5% Off the matched price

More info
Store Policies

Quality & Service

Since 1970, we've helped more Land Rover owners enhance, modify or repair their vehicle than any other independent parts specialist. Quality products, superior service and a wealth of happy customers are the keys to our success. Getting you what you need, efficiently and effectively - it's what we do.

We appreciate your business - buy with confidence!

JLR Shows Off Self-Driving Prototypes

Back to Main Page
Posted On: Apr 27, 2016 By: Dave Bobeck Category: Land Rover News

Amsterdam, 14th April 2016: Today, Jaguar Land Rover showed its support for the EU's plan for the standardization and harmonization of autonomous vehicle technology. With EU Transport Ministers looking on, company officials demonstrated the capabilities of some of JLR's experimental, highly-autonomous vehicles. The demos included 'hands free' driving on the busy, crowded, and narrow streets of Amsterdam.

Self-driving Range Rover

The Transport Ministers were attending the EU Council of Ministers meeting discussing the importance of legal and technical standardization and harmonization applicable to the testing, selling and liability associated with autonomous vehicles.

JLR’s Director of Research and Technology, Dr Wolfgang Epple, said: "We are all working on exciting autonomous driving technologies. To successfully deliver these technologies industry needs a common approach between carmakers, mobile telecom providers and providers of roadside infrastructure systems."

"This will allow standardization and harmonization, enabling cars to communicate with each other and the roadside infrastructure around them efficiently and effectively. It allows Jaguar Land Rover to deliver technologies that are relevant, accessible and affordable to customers."

Range Rover Self Drive Amsterdam

According to JLR, their vision is to offer a choice of an engaged, or autonomous drive. The car could drive itself if the driver chooses, and offer intelligent systems that can be adjusted for a more engaging and involved drive.

The sensors and systems that will make autonomous driving possible will also help make cars safer even when a human is at the controls. Jaguar Land Rover says their Intelligent vehicles will become a reality within the next 10 years, and that it will be performing real-world testing of those technologies during the coming year.

According to one study quoted by the EU, 20% of new vehicles sold will feature some level of driving automation by 2025, and fully autonomous vehicles will be available by 2030.

Driving Towards Autonomy
Head back to main blog page, or visit RoverParts.com for more info on Land Rover vehicles and to shop for the right parts for your Land Rover.

SIGN UP for Exclusive Offers & Latest Deals

    Atlantic British Ltd.
  • M-Th 8am-7pm (Fri 6pm) Eastern
  • East Coast - Map
  • 6 Enterprise Avenue
  • Clifton Park, NY 12065 - USA
Atlantic British on Facebook Atlantic British on Google+ Atlantic British on YouTube Atlantic British on YouTube

    British Pacific
  • M-F 8:30am-5:30pm Pacific
  • West Coast - Map
  • 8543 Lankershim Blvd
  • Sun Valley, CA 91352 - USA

Please wait while we calculate your shipping cost.....

Parts Question?
Quick Help Options X
Email Your Parts Questions View Store Policies View Shipping Information Tap to Call: 800.533.2210
Sign-Up Now And Enjoy
10% OFF

*Only For New Subscribers & Web Orders

No Thanks
Thank You For Subscribing!Check your inbox for 10% off your first order.
You are already subscribed!This offer is only available to new subscribers.