2010 marks the 40th year for Atlantic British Ltd.!

It seems like only yesterday that we humbly opened our doors... Time flies when you are Rovering!

Checkout our photo history...

The upcoming Range Rover LRX is supposed to be a two-door, but these days you just gotta plan ahead.

What happens when an Italian design house takes on the Defender? Orange leather, carbon fiber, custom paint and a whole lotta looks!

The Bowler Wildcat was a tricked out Defender re-built for speed that spawned its own racing series in the UK. Now it may be coming to your driveway.

They’re only making ten of these and they’re only available in Germany. At €122,300 no one else in Europe would likely be able to afford one!

It’s confirmed: Chief Executive Carl-Peter Forster told the BBC that they are seeking to build at least two cars in China, but that “it will never be the center for Jaguar Land Rover.” Can this be?

This is the vehicle that spawned the luxury SUV segment, and it’s come a very long way from its inspiring beginning.

Just after three years in production, the 200,000^th lovable LR2 has rolled off the line. Along the way, it's racked up a few Land Rover “firsts”…

What do elegant homes and luxury vehicles have in common? Brilliant design. You’re invited to join a select group who will have the opportunity to experience them both…