Everybody knows dogs love Land Rovers. I don't know what it is, but something about jumping up into the back of a Rover must fulfill some canine instinct. Is it just Rovers? Or perhaps other 4x4's as well? My friend had a Chesapeake Bay retriever that loved riding in the back of his Series III 88" so much, she would poop every time after the first few miles. After the inevitable cleanup, she would just lay down in the back and go right to sleep.
I think that maybe Land Rovers and dogs have been working side by side for so long, that love for the marque has been bred into the dogs over time. Except for Chihuahuas. Ask me how I know.
All of which is just a lead-in for me to say, check out Land Rover's latest advertising scheme. It's clearly marketed toward dogs, who (a.) have not discovered the joys of riding in the back of a Land Rover, and (b.) who have access to sufficient funds to purchase a luxury 4x4.
Enjoy, and "Rover On."
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