Land Rover unveiled their fourth generation Range Rover and its $83,500 price tag at the 30,000 square-foot “Stone Mansion” located on the former Frick estate in the New York City suburb of Alpine, New Jersey.
The unveiling was touted as a VIP event with special guests and loyal customers arriving by “invitation only.” Attendees were treated to hors d'oeuvres and cocktails and invited to tour the impressive home which features five floors, 12 bedrooms, 19 bathrooms, as well as an indoor basketball court, movie theater, 11-car garage (to store all of your different Land Rovers), 4000-bottle wine cellar and an elevator.
The Range Rover made its grand entrance in the backyard of the home, climbing over a rocky path as it made its way toward an eager group of future customers. “The debut of the all-new Range Rover is a momentous occasion for Land Rover and our loyal owners," said Kim McCullough, Brand Vice President, Land Rover, North America. "Our customers are incredible brand enthusiasts so they share in the excitement of the U.S. debut of the all-new Range Rover.”
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