Earlier this week, JLR reported record sales figures for the 2016/17 fiscal year, another in a long string of successes for the now-flourishing company. Total sales were 604,009 vehicles, including those sold in their joint venture with Chery, a Chinese state-owned automobile manufacturer.
The total sales figure for the year represents a 16% increase compared to the prior year, and the first time in history that the company has exceeded 600,000 vehicles. Retail sales for the Fourth Quarter were 179,509 vehicles, up 13% on the same quarter a year ago, and March sales reached 90,838 units, up 21% on March 2016.
Retail sales for the full financial year were up year-on-year in China (32%), North America (24%), the UK (16%) and Europe (13%), though other Overseas markets were down 6%. For the month of March, retail sales were up in Europe (21%), North America (21%), China (21%) and Overseas markets (6%) compared to March 2016. In the UK, March sales were up 26.5% to a record 31,778 vehicles.
According to JLR Sales Operations Director, Andy Goss, “These numbers set the seal on Jaguar Land Rover’s seventh successive year of sales growth, by breaking through the 600,000 barrier. We continue to make encouraging gains in key markets such as China and North America, as well as seeing sustained customer demand for the Jaguar F-PACE, Range Rover Evoque and Land Rover Discovery Sport.
“The last 12 months have seen the launch of three completely new product lines, and successful growth across many of our existing products. Jaguar sales are still increasing strongly and Jaguar is now Europe’s fastest-growing car brand.”
Of the total JLR figures, 431,161 were Land Rover vehicles, a 1% increase over last year.
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